Our guest this week is SEO copywriting pioneer Heather Lloyd-Martin, CEO of SuccessWorks SEO Copywriting. Known throughout the industry as a fast-talking, high-energy, tell-it-like-it-is redhead, she also happens to have over 17 years of experience steering clients through choppy search engine waters. She thrives on SEO education and consultation, and she loves helping clients unlock their search positions, boost conversions, and understand the art and science of SEO writing.

Heather has worked with top companies all around the world, from search engines and television networks to Fortune 50 companies and major publishers. Over the years, she’s presented at hundreds of conferences including SMX, PubCon, SearchFest, AWAI’s Web Writing Intensive, Search Engine Strategies, MarketingProfs, and more. She has also been a guest lecturer at the Darden School of Business and keynoted a Direct Marketing Association (DMA) event.

Other career highlights include:

• Mentioned as a must-follow online marketing genius in the book The Complete Social Media Community Manager’s Guide: Essential Tools and Tactics for Business Success.
• Past-chair of the Association of Internet Marketers Search Marketing Council and the DMA’s Search Engine Marketing Council.
• Advisory board member for AWAI and SEMpdx.
• Developer of the SEO Copywriting Certification program, the only industry-endorsed training program teaching SEO Copywriting best practices.
• Voted one of 2012’s Top Women in SEO, and nominated again in 2013.
• Quoted and cited in many publications, including Forbes, The Huffington Post, Target Marketing Magazine, Entrepreneur Magazine and others.

Have a good question for Heather? We want to hear it! If you want your question featured on the show, just email us at either caleb@searchtalklive.com or robert@searchtalklive.com. Also make sure to follow us on Twitter and listen in our iHeartRadio app to keep up with all the latest STL news!